Is there scope to create a new kind of summer festival, with pervasive entertainment at the centre, not as an add on?

Discussion of Summary:

Thanks to everyone I spoke to for your thoughts, ideas and enthusiasm. Summary of some of things that were discussed is:

- Use well recognized tropes, themes and plotlines to allow
- Build up to a climactic / significant event
- Create a ‘spectrum of involvement’ (thanks for the term) for people with different levels of engagement
- Put festival-goers into teams or ‘camps’, each with their own backstory role to play
- Give everyone involved in the festival – from the bands, to the support staff to security (?!) backstories and nuggets of information to give out
- Bring the festival locations / tents into the story so that people feel they are involved just by watching
- Issue invitations from the characters in the story – appeals / cries for help / challenges etc
- Give people who buy a ticket a prop / item of costume at the same time
- Create content providing backstory and reasons to engage in the run up

Anyone who didn’t speak to me last night but has an interest in getting involved or just coming along please email me at ben@tseffect.com….